Challenge your brand habit – and save money on food
This post was originally written for a money-saving website. As most people want to save money on food, I thought you’d like to read it, too. The furore over MarmiteGate* showed we’re all in the habit of buying favourite brands. Yet by being so loyal, week in week out, we may be missing out on products which are just as good and a lot cheaper. After the recession of 2007/2008, I took Martin Lewis’s advice on moneysavingexpert.com and systematically challenged my brand habit. Lewis recommends trading down one category. So if you usually buy a premium product, a brand or supermarket premium product such as Tesco Finest, tradeRead More →